Building strong relationships

A very important aspect of TKS is building relationships with the farmers. This initiative is being advanced through several means.

The Tata Kisan Sansar Parivar membership is a paid value-added service, where key farmers and opinion leaders are enrolled for the membership through invitation. Tata Kisan Sansar Parivar members are provided customised training and accident insurance for the member and his family. The Tata Kisan Sansar Parivar membership currently stands at about 40,000 plus.