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Central
to the corporate philosophy of Tata Chemicals
is its passionate commitment to the social development
of the communities in which it operates
Improving
the quality of life and fostering sustainable
and integrated development in the communities
where it operates is central to Tata Chemicals'
corporate philosophy.
This
objective of social responsibility is equally
well-entrenched in the minds of its employees,
who play an active part in providing financial
support and empowering rural communities to chart
their own development.
Tata
Chemicals Limited (TCL) set up the Tata Chemicals
Society for Rural Development (TCSRD)
in 1980
to promote its social objectives for the communities
in and around Mithapur and Babrala, where its
facilities are located.
The
Society works to protect and nurture the rural
populations in and around TCL's facilities, and
helps people achieve self-sufficiency in natural
resource management, livelihood support and the
building of health and education infrastructure.
Taking
into account the different geographical spread
of the two regions and their individual subcultures,
different agricultural, economic and development
programmes have been implemented in Mithapur
(in Okhamandal) and Babrala.
Though
it has initiated a slew of programmes, the main
elements of Tata Chemicals' community development
policy are:
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Designing,
evolving and implementing sustainable, replicable
and scaleable development models, that lead
to measurable socio-economic development of
the community and ecological development in
its area of influence. |
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Involving
the community in all stages of the process,
in the true spirit of participatory development. |
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having
focused and transparent processes, that provide
for equal opportunity, while improving the
quality of life. |
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Partnering
and networking with governments, development
agencies, corporate bodies and NGOs to implement
appropriate community development programmes. |
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Creating
knowledge resource centres to transfer and
share information and help build capacities
of partners and the community. |
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Involving
the employees in volunteering for community
development programmes. |
In
addition to the Society's relief and infrastructure
activities, a host of programmes have been initiated
to encourage self-sufficiency and to ensure that
the Tata tradition of dedicated social responsibility
is carried forward. Some of the initiatives that
TCSRD is involved in are:
Okhamandal
Situated on the western tip of the Gujarat peninsula,
Okhamandal is one of the most drought-prone regions
in the country. Despite this, agriculture continues
to be the principal activity of its populace.
Due to the frequent failure of the monsoons, the
people of Okha have had to face many years of
severe drought. Through these difficult times
Tata Chemicals has supported the local communities
by undertaking a number of relief activities,
such as providing drinking water and subsidised
cattle feed, and deepening and de-silting wells.
Apart from addressing the water problems faced
by people in the area, TCSRD has also participated
in a number of agricultural, educational and infrastructure-building
activities, which are aimed at providing these
communities with the tools they need to become
self-sufficient. TCSRD has also launched various
women's welfare programmes.
In August 1991 the company launched a project
under the Integrated Regional Development Programme
to make Okhamandal independent of the vagaries
of the monsoon.
Initially, a comprehensive database of the socioeconomic
and geophysical aspects of the region was compiled
and analysed. This was supported by inputs from
the local populace and government, and the advice
of experts in the field. Various developmental
activities specific to the region were then taken
up and implemented.
Babrala
Situated in the Gangetic basin, Babrala is part
of the Badaun district of western Uttar Pradesh.
TCSRD's initiatives in the region also embrace
the development blocks of Gunnaur, Rajpura and
Junawi.
The Society has undertaken a number of development,
service and relief activities in Babrala since
1992. The households that were affected when land
was acquired for the fertiliser complex were the
main targets of these development efforts. Other
beneficiaries included those living below the
poverty line.
Since
agriculture is the primary occupation of the people
here, projects relating to agricultural development
top the priority list. Most households also rear
livestock, mainly buffaloes and cows, but the
lack of organised dairy development has stymied
local efforts to secure commercial gain from cattle
rearing.
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